Creative Director / Creative lead

Sheryians Private Limited Creative Director / Creative Lead – NYC Vertical

Location: Bhopal Employment Type: Full-Time Experience: 2–4 Years Department: Creative & Design Budget: ₹8–12 LPA Reports To: Vertical Head / Director

ABOUT SHERYIANS Sheryians Private Limited is a leading EdTech company focused on bridging the gap between education and industry through technology-driven learning. We offer professional courses, corporate training and project-based learning across Web Development, Data Science, Artificial Intelligence and emerging technologies. At Sheryians, we help students and professionals build industry-ready technology careers through practical learning, mentorship and hands-on experience.

About the Role

We are looking for a Creative Director / Creative Lead to lead the creative direction and overall visual quality of the NYC Vertical. You will be responsible for defining how our content and brand communication looks, feels and communicates across platforms. The role involves working across video, visual storytelling, editing, graphics, thumbnails, typography, campaigns and digital creatives while maintaining a clear and consistent brand identity.

Key Responsibilities Define and maintain NYC's creative direction, visual identity and design standards. Lead creative execution across social media, campaigns, advertisements, videos, thumbnails and digital experiences. Guide visual storytelling, editing, graphics, typography and overall creative presentation. Develop creative concepts aligned with business and marketing objectives. Review creative work and maintain high standards of quality, consistency and usability. Work closely with Content, Marketing, Product and Tech teams. Guide designers, editors, freelancers and other creative resources when required. Create simple creative guidelines and workflows to ensure consistent and timely execution. What We're Looking For 2–4 years of experience in Creative Design, Digital Design, Brand Design or a related field. Strong portfolio covering branding, social media creatives, campaigns and digital content. Strong understanding of graphic design, visual hierarchy, typography, composition and digital UI/UX. Good understanding of visual storytelling and creative communication. Ability to provide creative direction while understanding hands-on execution. Strong attention to detail and understanding of visual quality. Good communication and collaboration skills. Experience managing designers, editors or freelancers is preferred.

Success in This Role Strong and recognizable visual identity for NYC. Consistent creative quality across platforms. Better visual storytelling and campaign execution. Clear creative standards and efficient workflows. Creative output that is consistent while still allowing variety and experimentation.

Why Join Sheryians? Opportunity to shape the creative direction of a growing EdTech brand. High ownership across content, campaigns and digital experiences. Work closely with Content, Marketing, Product and Tech teams. Opportunity to build and improve creative systems and processes.

CONNECT WITH SHERYIANS LinkedIn: https://www.linkedin.com/company/sheryians Instagram: https://www.instagram.com/notyourcollege YouTube: https://www.youtube.com/@NotYourCollege